Do you want to create a high-converting landing page?
Using a WordPress landing page plugin is the best choice available because it’s easy and, well, perfect. No matter what level of technical skills you have, you can instantly learn how to use a landing page plugin and build a page the way you want.
In this article, we’ll compare some of the best WordPress landing page plugins to help you identify which one is the perfect fit for your needs.
The Importance of a WordPress Landing Page Plugin
First of all, let’s discuss what a landing page is. In simple terms, it’s a webpage (usually a single page) where you want your target audience to land, see your content, and take a certain action like buying a product, subscribing to your list, etc.
Landing pages help you showcase and highlight one specific product or service in an attractive manner. Well-designed landing pages attract users’ attention quickly and prompt them to take an action you want them to do. In most cases, landing pages serve as conversion machines.
So, how do you create a landing page?
That’s when you need a WordPress landing page plugin. With a landing page plugin, you can easily create high-converting landing pages even if you’re not tech savvy. Most landing page plugins offer drag and drop interfaces to build a page along with plenty of pre-designed templates to choose from.
Also check: Top WordPress Page Builder
Moreover, most of these plugins offer landing page elements and content blocks like Call to Action (CTA) buttons, forms, headings, featured images, videos, links etc. so that you can create high-converting landing pages in no time.
Do You Really Need a Landing Page Plugin?
Building a landing page allows you to narrow down your visitors’ focus to the campaign you’re promoting, so as to increase conversions such as signing up for your newsletter, purchasing your new product, etc.
A landing page may be a great choice for you if you’re acquiring leads from external sources such as a paid campaign, newsletter promotion, referral sources, etc.
But if you want to convert your existing website visitors who happen to be on your site for any reason, such as reading a blog post, then you might want to use a 2-step optin rather than a landing page.
A 2-step optin is a campaign that enables you to turn any image or link into a popup. When a visitor clicks on a link, there’s a popup asking them to subscribe or buy.
Since the popup appears on the same page, it eliminates the natural drop-off that usually happens when visitors are directed to another landing page to complete an action.
OptinMonster is the best lead generation tool as it lets you create dozens of campaigns, including a 2-step optin, quickly and easily. You can create visually-appealing optin forms with the drag and drop builder.
The best thing is, you can use OptinMonster alongside a landing page plugin to increase your conversions even further.
Read our complete OptinMonster review.
1. SeedProd – The #1 Landing Page Builder
SeedProd is the best drag and drop landing page builder for WordPress. It has powerful options to build custom landing pages, attention-grabbing under construction pages, and coming soon pages.
It has deep integration with all the major email marketing providers to build an email list. Moreover, it features multiple elements that you can drag and drop on your landing page to capture leads.
It provides a real-time page builder for creating and editing pages. This way, you know the end result before publishing your landing pages. Unlike other page builders, SeedProd doesn’t rely on your theme, so you get limitless flexibility to design and features.
The plugin offers some useful addons, including Unsplash.com addon, multilingual addon, and so on. You can build beautiful landing pages using the addons and the available themes.
Beaver Builder is probably the best WordPress page builder plugin for creating WordPress landing pages easily without any coding. It provides a simple drag and drop interface where you can build a webpage by mixing and matching content blocks, widgets, and advanced elements.
It comes with dozens of stunning landing page templates so that you don’t always have to start from scratch. You can pick from an attention-grabbing landing page template, add content, and publish a brand new page. Easy-peasy!
Moreover, you can save your own designs as templates and reuse them across your site or export them to use on a different site.
Using the Beaver Builder plugin is really easy as it comes with a front-end inline editor. The editor lets you tweak all the elements with real-time live previews by directly clicking on the element. If you want to change your landing page heading, you can click on it and directly type into it.
Beaver Builder themes are compatible with WordPress. It’s available as both a WordPress theme and as a plugin.
Elementor is yet another popular WordPress page builder for creating any type of web page, including landing pages. It is available in both free and premium versions, so you can try the free version out fully before purchasing the premium version.
It features a fast and beginner-friendly live editing interface for building pages. You can use Elementor’s drag and drop elements as well as default WordPress widgets.
In addition, it has over 300 beautifully-designed templates that are suitable for landing pages in any niche. You can choose a template, quickly replace the content with your original content, and publish it. Furthermore, you can save your designs as templates and use them across your site as well as on other sites.
Elementor features responsive design controls to create your landing pages for desktops, tablets, and mobile devices separately. With this feature, You can choose what and how a page should appear on different devices.
The Divi Builder is a powerful WordPress page builder by Elegant Themes. The builder is shipped with the bulk of their most popular WordPress themes. It’s also compatible with any other themes and plugins.
The plugin offers endless design possibilities and comes with one of the best user-friendly editing interfaces. It allows you to build any type of design you can image using its simple drag and drop editing interface.
Divi Builder comes with over 20 beautiful landing page templates, designed by the professional Elegant Themes designers. You can use one of these templates to build your landing page instantly, as it only requires replacing the demo content with your own.
The plugin features 46 finely-crafted content modules which are the website building blocks. You can drag and drop these modules, arrange them per your needs, and also customize them entirely. You can fully control the overall page design without touching a single line of code.
GetResponse landing page software
GetResponse is an email and automation platform with a solid landing page builder. The platform is quite popular and has over 350, 000 users.
If you’re looking for a landing page builder to host your email and automated funnels as well, GetResponse might be a good choice for you. It shows you the funnel analytics from pages up to email marketing analytics to analyze open rates, CTRs, bounces, and conversions for campaign monitoring.
GetResponse has a built-in autoresponder/ marketing automation to plan follow-up emails that are in line with what is converting best for your audience. Check out our full GetResponse review for more on the email marketing and automation features.
You can use GetResponse to build custom web pages. The tool automatically generates code for you so your work will be mobile responsive.
Additional features that make it competitive
- Create sales funnels
- Add web push notifications
- Automate marketing
- Email analytics
GetResponse, who is it good for?
You can use GetResponse to build landing pages, automate your email marketing campaigns, email list building, and A/B testing.
Their list management feature helps you organize and segment your contacts for targeting. Besides the funnels, it’s useful for newsletters, transactional emails, order confirmations, receipts, notifications, and more.
Getresponse shines if you also combine it to use for email marketing. So best to consider GetResponse when you also want to follow up with email marketing. It is as easy as 1, 2, 3, and free to create an account to try out all the features.
Choosing the Best WordPress Landing Page Plugin
All of these plugins are great with their specific sets of features. However, if you need to single out one as the best, then Beaver Builder is the one to go for.
Beaver Builder provides you with dozens of beautifully-crafted landing page templates and an easy-to-use interface for customizing them. It also works with any theme and plugins, so you don’t have to worry about redesigning your entire website just to get it to work.